For this project, I’m trying to include writing across many modes: photo, video, graphic design, and alphabetic text.
In class, Allysa, Carly, and I discussed each part of my project, from logo design and typography to composition and color. I have been working on this for awhile, and I’m still working on the email portion. I have to finish writing copy, finish the layout, then code it in HTML and CSS for email (and email client compatibility is stuck in 1990, so you can’t use full HTML or CSS).
Allysa and Carly discussed a few visions they had for the email. The hardest thing with an email is getting people to open it and engage with it, so the subject line and top needs to be eye-catching.